Dia de los Muertos

CELEBRATING TRADITION & LEGACY

Until November 3rd, 2024

Introducing the 2024 Día de Los Muertos campaign, a celebration that honors traditional culinary delights such as mole, tamales, horchata, atole, and pan de muerto. This year, the campaign features an innovative twist by incorporating charred corn husk powder, known as totomoxtle, into these beloved dishes, adding a visual element of remembrance to the gastronomic experience. Soft shades of white, tan, and leather create the backdrop, while subtle accents of marigold and magenta from coxcomb flowers punctuate the ambiance, capturing the vibrant spirit of this cherished holiday.